What Will Drive Gold’s Price in the Second Half of 2025?
By Franklin Metals Group
Behind the Scenes
Gold has climbed from around $2,000 to $3,300 per ounce over the past 18 months, fueled by inflation concerns, geopolitical uncertainty, and steady central bank demand. But as we move into the second half of 2025, analysts are asking: will gold hold its ground, or is this rally pausing for breath? Experts point to three major forces that will shape the market in the months ahead (cbsnews.com).
Top Factors at Play
Consumer Behavior
Brandon Aversano, CEO of The Alloy Market, notes that some long-time holders are selling to lock in gains, while new buyers are stepping in. This creates a balance that supports stable pricing even if explosive new highs aren’t immediately in reach.
Global Tensions
Trade disruptions, debt concerns, and ongoing geopolitical risks continue to steer investors toward gold as a safe-haven. These pressures remain strong and are expected to underpin prices through year-end.
Inflation Dynamics
Although inflation has eased from its peaks, analysts describe current levels as “sticky.” That keeps gold attractive as a hedge, as few expect a rapid return to pre-inflationary conditions.
Implications for Our Clients
Investors:
Gold appears positioned to hold its gains through the remainder of 2025. Maintaining or adding to holdings could be advantageous without chasing aggressive price targets.
Industrial & Refinery Clients:
With prices on solid footing, sourcing strategies can be planned more confidently, reducing the risk of sudden cost spikes.
Recyclers:
Consistently strong prices and ongoing demand make now an ideal time to recover and monetize gold-bearing materials.
How Franklin Metals Group Can Help
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Certified bullion sourcing to match your portfolio or industrial needs
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Refining and recycling services that maximize the value of your materials
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Secure logistics and storage that protect your assets in a dynamic market
Final Thoughts
Gold’s performance in the second half of 2025 will be shaped by consumer demand, global tensions, and inflation trends. Even if new record highs take time, the foundation is strong, and the outlook remains promising. Franklin Metals Group is here to help you navigate these trends with confidence.
Source:
Sharon Wu, CBS News, “What will drive gold’s price in the second half of 2025?” July 14, 2025